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Portfolio

Creative Video Production Denver, Colorado
Cool Motion Graphics Video Production Denver, CO
Video for Human Resources
 
College Promo Video Denver, CO
Television Show Video Production Denver, CO
 
Music Video production Denver, CO
 
 
Best Video Production Denver, CO Client List

Welcome to Joyco

Creating What the Imagination Envisions

Creating What the Imagination Envisions®

Hi, welcome to Joyco Productions. We love to help companies like yours solve their communication problems. So what are you trying to do?

Do you need to inspire 10,000 employees? Are you tired of explaining your services over and over? Maybe you have a new product to launch or you need to connect with your customers on a personal level.

If yes, then you’re in the right place.

Thomas Edison once said, “Opportunity is missed by most people because it is dressed in overalls and looks like work.” While your opportunity may look like work to you, to us your opportunity means creative problem-solving.

You don’t need to worry about what it takes to produce an effective video. You have enough on your plate as it is. Rest assured, we’ve got this!

It all starts with an easy-going environment. We know how important it is to stay relaxed which keeps the creative juices flowing. Just ask our friends at Boston Market.

We’ll brainstorm with you, we’ll actually listen to you and together we’ll work to create engaging, informative content that powerfully appeals to your audience, like our animations for Towers Watson.

So scroll down. Keep exploring. Then give us a call to talk about your opportunity.

P.S. Make sure you stop by our blog to learn more about video marketing including tips, action items, and new ideas.

 

Awards Won


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We have our own collection that you'll see in our office when you stop by, including awards for production and graphics and animation.

Employee Experience


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Yes, that's in years. We have been around the block a few times so rest easy and enjoy your creative spectacle.

Joyco's Age


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We started back in '87 (before some of us were even born!) and have been growing and adapting ever since. 

How to Know When You Need a Bigger Budget For Your Video - Part 1: Production

Contrary to popular belief it does cost money to use a production company for your video needs. And let me tell you, $400 won’t cut it when you go to a professional video production company. You see, people forget that the returns from using a professional video production company for videos on your website or other avenues of communication, can be substantial.

It all comes down to how much “production value” you’re looking for? In other words, how good do you want it to look? Do you want it to look professional and therefore boost your businesses reputation or are you content with mediocre or even amateur video that reminds people about the quality of your work?

I don’t mean to say that there aren’t great people who are really good at what they do who can’t afford professional video. I know people in that group. I’m simply saying that the quality of your video reflects the quality of your business whether you intend it to or not.

So back to that nagging question, how much money should you put into your video? “Production Value” is the term we use to determine budgets. And production value is determined by a number of considerations.

Lets explore a few concepts related to “Production Value.”

Distribution Channels

Will this message be viewed on your website or will you want to buy time on local TV to play your message?

For instance, a “talking head” might be great for explaining how to use a product on your website, but it probably wouldn’t work on broadcast TV. So if you wanted to demonstrate your product on TV, in order to not bore your audience, you’d have to create something a little more imaginative. Everything else on TV has pretty high production value so in order to meet that standard your budget should be bigger.

That’s not to say that all web videos are cheap or don’t need as much love. All we’re saying is that when it comes to online video the standard is a little more grey so the video can be whatever you want it to be.

So your budget must take into account WHERE your message will appear.

The Script

They say that the cornerstone for the success of a restaurant is “location, location, location.” For a video production it’s, “Script, Script, Script!”

Whether you write it yourself or hire someone to do it for you, every successful video needs a plan and the script is key to pulling off a first-rate shoot.

It’s important to remember this: a fine script is needed so the ideas you want your video to communicate will be presented in a creative and attention-grabbing fashion. What the professional scriptwriter does, is to take your ideas and mold them into a script that delivers your message. Therefore, the script is immensely important when talking about increasing production value.

And a good scriptwriter doesn’t come cheap. Writing the script yourself is always good way to save money, but be sure that you can actually write the script you need for an effective message.

Take for example the Dollar Shave Club video.

This went viral! And that’s an understatement. Can you guess the reason the video did so well? I can tell you it’s not because Alejandro now has a job. The script allowed for a video that the people loved and responded to overwhelmingly. The ROI actually crashed the website because so many people went to sign up.

Production Elements

Ask yourself these questions:

Will the people appearing on camera need to be professional actors or can my staff pull this off? Amateurs are okay, but given a good script, an experienced professional can really “sell” your message.

Where will your video be shot? On location where permits might be needed? A studio? Studio time adds up quickly so a location shoot might be more cost effective.

Will any special equipment need to purchased or rented for the shoot? This could be lighting, camera support or props that amplify your message.

A professional production company can help you dissect this last part and inform you as to what the equipment needs are.

So when thinking video budgets ruminate on theses points:

  • Have a big enough budget so your video’s production value matches the standard of the videos surrounding it.
  • Spend enough money to have a script that adequately conveys your message. This is absolutely crucial to the success of your video.
  • Finally, consider how big your production will be, i.e. professional actors, props, locations and special equipment that will increase production value.

And don’t even get me started on post-production, you know editing and such. That’s a topic for another time!

If you have any questions about what your video should cost, contact us and we can help you.

Video Production Services

Cool Video Production Services Denver, COvalue Video Production Services Denver, CO

The Team

The Face of Leadership - video production Denver, CO

Bob Coffin

CEO and President

Bob is the big dog. Now there are two things he really enjoys: the theatre and our equipment. He would be the first (and probably only one) in line to see a play about an audio engineer and his misfit mixer.

Master Editor/Animator Denver, CO

Tom Hofmeister

Creative Director/Editor

Tom has been at Joyco for about 15 years as a creative director. If you need something cool, Tom's your guy. And as the father of two he makes for a great babysitter! (But you didn't hear that from me.)

excellent camera skills Denver, CO

Mark Flick

Director of Photography

Mark is a tough one to explain in a sentence or two. Let's try: expert camera tech, goofy, helpful, eats anything (even when he shouldn't), straight-forward, super friendly, genuine.

Video Marketing Production Denver, CO

Andrew Gabbert

Marketing Communications Assistant

As the youngest team member, Andrew's a production assistant, marketer, and web developer all in one. If only we could get him to quit listening to that racket he calls music.

Organized video production, Denver, Colorado

Julie Peterson

Office Manager

Our resident Broncos expert, Julie keeps all of the company stuff straight. With a young one and another on the way she's as fierce as ever and holds us accountable to ourselves. 

The Face of Leadership - video production Denver, CO

Bob Coffin

CEO and President

Bob is the big dog. Now there are two things he really enjoys: the theatre and our equipment. He would be the first (and probably only one) in line to see a play about an audio engineer and his misfit mixer.

Master Editor/Animator Denver, CO

Tom Hofmeister

Creative Director/Editor

Tom has been at Joyco for about 15 years as a creative director. If you need something cool, Tom's your guy. And as the father of two he makes for a great babysitter! (But you didn't hear that from me.)

excellent camera skills Denver, CO

Mark Flick

Director of Photography

Mark is a tough one to explain in a sentence or two. Let's try: expert camera tech, goofy, helpful, eats anything (even when he shouldn't), straight-forward, super friendly, genuine.

Video Marketing Production Denver, CO

Andrew Gabbert

Business Development

As the youngest team member, Andrew's a production assistant, marketer, and web developer all in one. If only we could get him to quit listening to that racket he calls music.

Organized video production, Denver, Colorado

Julie Peterson

Office Manager

Our resident Broncos expert, Julie keeps all of the company stuff straight. With a young one and another on the way she's as fierce as ever and holds us accountable to ourselves. 

Featured Blog Posts

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Contact Us

Behind the Scenes Boston Market All Good Campaign

Address

Joyco Productions
8795 Ralston Road
Suite #113
Arvada, CO 80004, USA

Phone

720-541-7905

Email

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